Building an Effective Business Case Training

Stakeholder Identification and Management

• •Identifying business-level stakeholders

• •Conducting stakeholder analysis

• •Harvesting stakeholder goals

Determining the Problem

• •Clarifying the business goals

• •Creating a Problem Statement

Documenting the scope

• •Turning goals into business requirements

• •Documenting the business requirements

Deducing key decision criteria

• •Weighting decision criteria

• •Determining possible alternatives

Researching alternatives

• •Examining the business options

• •Developing the options for presentation

Estimating costs

• •Establishing costs

• •Evaluating and selecting financial appraisal methods

• •Creating and applying a basic cost model

Forecasting benefits

• •Categorizing tangible and intangible benefits

• •Proving intangible benefits with a benefits rationale

Investment appraisal

• •Employing four common financial analysis tools

• •Producing a cash flow model

Risk assessment methods and tools

• •Recognizing the impact of time and risk

• •Creating and using a risk register

Prioritising risks

• •Applying a risk assessment matrix

• •Framing risk with your stakeholder analysis

• •Aligning risk evaluation with stakeholder point of view

Targeting Your Recommendation

• •Delivering and positioning the solution

• •Aligning the business case with stakeholders

• •Aligning and prioritising initiatives

• •Prioritising and selecting alternatives

• •Selecting the business case delivery methodology

Crafting a Persuasive Business Case

• •Overcoming the business document paradox

• •Minimizing content to get maximum results

Presenting the Business Case

• •Organizing your presentation

• •Preparing the message

• •Sequencing the content

Tailoring your presentation to the audience

• •Selecting the delivery medium

• •Communicating your case with confidence

• •Validating your presentation

• •Generating feedback for improvement