0800 282 353 or +44 1372 364610
Productivity through Education®
 
 

Business and Report Writing: Hands-On

The Art of Clear and Concise Written Communication
 
Course: 219   Type: Hands-On Training   Duration: 3 Days   PMI: 17
 
 

You Will Learn How To

  • Write clear and concise documents to accomplish business objectives
  • Compose targeted messages using a structured business writing process
  • Adapt your writing to your audience's needs
  • Fine-tune language to improve persuasiveness and impact
  • Enhance e-mail communication by creating clear and specific messages
  • Write an effective Executive Summary to communicate key issues in your documents

Course Benefits

An essential aspect of communication is writing clear, concise, targeted and persuasive text. Achieving the results you want from your e-mails, proposals, recommendation reports, and other business documents depends on your ability to grab your audience's attention and persuade them to act on your ideas. In this course, you develop effective writing skills that convey a credible message and project a professional image. Through practical hands-on exercises, you create compelling and powerful business documents and reports.

Who Should Attend

Professionals at all levels who want to improve their business-writing skills. Proficiency with the English language is assumed.

Hands-On Training

Extensive exercises provide practice in building solid business writing skills. Exercises include:
  • Identifying your audience
  • Drafting for clarity and revising for conciseness
  • Constructing successful e-mail communication
  • Mapping out the seven steps of proposal generation
  • Writing an effective Executive Summary
  • Producing a report using an end-to-end writing process

Related Courses

  • 319 Technical Writing Comprehensive Introduction
  • 284 Critical Thinking and Problem Solving
  • 297 Personal Skills for Professional Excellence
  • 315 Developing User Requirements
  • 247 MBA Essentials
  • 211 Introduction to Business Analysis
  • 276 Preparing for the PMP Exam
  • 286 Project Risk Management
  • 212 Building an Effective Business Case
  • 1176 PRINCE2® Foundation Certification

 
PMI R.E.P. logo is a registered mark of the Project Management Institute, Inc.
  Business and Report Writing

Upcoming Dates


For complete schedule, please visit www.learningtree.co.uk
24 - 26 NovLondon 
19 - 21 AprLondon 
 
http://www.learningtree.co.uk/courses/uk219.htm
 
 
0800 282 353 or +44 1372 364610
Productivity through Education®
 
 

Business and Report Writing: Hands-On

The Art of Clear and Concise Written Communication
 
Course: 219   Type: Hands-On Training   Duration: 3 Days   PMI: 17
 
 
Course Content
 

Why Good Business Writing Matters

  • Key benefits for the business
  • Increasing your business effectiveness
  • Identifying key communication problems

Supporting Business Objectives

The benefits to the writer

  • Enhancing your professional image
  • Improving career choice

The business writing process

  • Breaking writing down into a clear process
  • Scheduling tasks for completion within a realistic time frame

Planning for Your Audience

Adapting to audience needs

  • Contextualising your writing
  • Identifying and eliminating barriers between you and your readers

Leveraging different communication styles

  • Deciphering clues to style preferences
  • Responding and relating well to your readers

Structuring Your Documents

Identifying the macro structure of business documents

  • Handling the business document paradox
  • Classifying different types of business documents

Developing the micro structure template

  • Recognising key topics
  • Structuring raw material
  • Organising information to highlight gaps

Writing Reports That Address Business Problems

Recognising the business impact

  • Defining the criteria for a quality business document
  • Identifying the business impact of the problem
  • Demonstrating the value of confronting the situation

Recommending solutions

  • Conducting effective research
  • Analysing evidence
  • Applying decision-making criteria
  • Tying your recommendation to the organisation's mission

Highlighting Benefits to Your Readers

Facilitating your reader's understanding

  • Managing paragraphs using topic sentences
  • Incorporating your reader's words
  • Avoiding synonyms

Ordering your information

  • Writing effective headings
  • Structuring sentences to signal benefits
  • Reducing inferential load

Writing to Persuade Your Readers

Honing your writing to improve persuasiveness

  • Tying your writing to the decision-making process
  • Making credible claims
  • Avoiding oversimplification
  • Substantiating your arguments
  • Influencing your audience to value your ideas
  • Creating an effective Executive Summary

Presenting information

  • Improving bulleted lists by showing words in tables
  • Highlighting alternatives to aid rapid decision making
  • Prioritising business solutions
  • Spotlighting your technical strengths
  • Countering opposition

Saying What You Mean in E-mail

Writing clearly

  • Prioritising your subject
  • Differentiating between active vs. passive voice
  • Eliminating pronouns and modifiers
  • Optimising word choice

Writing concisely

  • Choosing a style appropriate for audience and context
  • Revising to heighten impact
  • Drafting and revising

A professional approach to e-mail

  • Respecting readers' time, interest and ability to focus
  • Extinguishing flame wars
  • Increasing your e-mail response rate
  • Crafting subject lines that ensure your e-mail won't be ignored
 
http://www.learningtree.co.uk/courses/uk219.htm
 
 
0800 282 353 or +44 1372 364610
Productivity through Education®
 
 

Business and Report Writing: Hands-On Tuition

The Art of Clear and Concise Written Communication
 
Course: 219   Type: Hands-On Training   Duration: 3 Days   PMI: 17
 
 

£ 1,475 Standard Fee
Savings Plans
£ 1,000Flex-Training Pass
£ 75010-Day Training Pass
£ 1,520Voucher 10-Pack
£ 1,330Alumni Gold Discount
 

Your Course Fee Entitles You To...

  • Class participation
  • Team workshops
  • Use of in-class hands-on equipment
  • Comprehensive course materials
  • Morning and afternoon refreshments
  • Course Completion Certificate
  • FREE participation in the Learning Tree Professional Certification Programmes (including related exams)
 
 

Tuition Savings Plans

Flex-Training Pass
  • 3 Courses for £2,995
  • As little as £1,000
  • Savings as much as 50%
  • 3 courses in 24 months
10-Day Training Pass
  • Save as much as £895 per course
  • Any combination of courses
  • Only £2,495
Training Vouchers
  • Save as much as £625 per course
  • Fully transferable
  • As low as £1,520 per course
Alumni Gold Discount Attend your first course and you will receive a personalised Alumni Gold Discount card, entitling you to save as much as £210 on each course you take in the following 24 months. Take just one course every two years, and you will be entitled to ongoing discounts...year after year. You save 10%.
* Exact savings may vary depending on courses selected.

Your Guarantee of Satisfaction

Unless you feel 100% satisfied that Learning Tree delivered even more than you expected, there is no fee for your course attendance. Our Guarantee of Quality lets you experience the value of the course - and then pay only if you feel the course was well worth the fee.

Enrolling is Easy and Flexible!

Enrol by phone or online. If your plans change, just let us know and, without a fee, you can transfer to another course or cancel your enrollment. Pay after you've taken the course, and then only if you are 100% satisfied.

 
http://www.learningtree.co.uk/courses/uk219.htm